OVERVIEW OF DEMONSTRATION SITE Programs

A Suite Of Solutions To Help Grow Your Business
And Provide A Better Customer Experience

Price Advisor Participating Dealer Program

The Kelley Blue Book® Price Advisor Participating Dealer Program includes a suite of products designed to connect online shoppers to your website and dealership, enhance your website for a comprehensive online shopping experience, and bridge the online experience to an easy in-store conversation.

Products:

Price Advisor: Having the Price Advisor directly on your website can help put your online and in-store customers quickly on the same page as your sales team when it comes to new and used vehicle pricing. This in turn, helps your sales team focus more on customer needs, vehicle features & options plus things that differentiate your dealership. video-button-nav-bar-01Watch Explainer Video

Instant Cash Offer (ICO): Help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offers. Trade-in and sell-for-cash customers get an offer for their vehicle and can redeem the offer at your dealership. Customers can apply the Instant Cash Offer towards the purchase of one of your vehicles, or receive cash for their vehicle. video-button-nav-bar-01Watch Explainer Video

Ratings, Reviews & Awards Content: Highlighting your inventory with Kelley Blue Book Ratings, Reviews and Awards can help increase consumer engagement on your site and help turn your website into a one stop shopping experience. Our content aligns with your inventory giving consumers access to helpful information directly on your website and helping make their experience on your site a more satisfying and informing one. video-button-nav-bar-01Watch Explainer Video

Instant Cash OfferSM
(ICO)

Help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offer.

Products:

Instant Cash Offer (ICO): Help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offers. Trade-in and sell-for-cash customers get an offer for their vehicle and can redeem the offer at your dealership. Customers can apply the Instant Cash Offer towards the purchase of one of your vehicles, or receive cash for their vehicle. video-button-nav-bar-01Watch Explainer Video

LeadDriverTM +
Instant Cash Offer (ICO)

Capture leads with LeadDriver and help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offer.

Products:

LeadDriver: Kelley Blue Book LeadDriver is a simple and easy way for your website visitors to quickly see the Kelley Blue Book Trade-In Value and Trade‐In Range for their current vehicle while helping you capture a consumer lead without ever leaving your website. video-button-nav-bar-01Watch Explainer Video

Instant Cash Offer (ICO): Help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offers. Trade-in and sell-for-cash customers get an offer for their vehicle and can redeem the offer at your dealership. Customers can apply the Instant Cash Offer towards the purchase of one of your vehicles, or receive cash for their vehicle. video-button-nav-bar-01Watch Explainer Video

SiteDriverSM +
Instant Cash Offer (ICO)1

Keep users engaged on your site with SiteDriver and help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offers.

Products:

SiteDriver: Designed to keep users engaged when they are uncertain about submitting personal information, Kelley Blue Book SiteDriver is a simple and easy way for your website visitors to quickly see the Kelley Blue Book Trade-In Value and Trade‐In Range for their current vehicle without ever leaving your website. video-button-nav-bar-01Watch Explainer Video

Instant Cash Offer (ICO): Help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offers. Trade-in and sell-for-cash customers get an offer for their vehicle and can redeem the offer at your dealership. Customers can apply the Instant Cash Offer towards the purchase of one of your vehicles, or receive cash for their vehicle. video-button-nav-bar-01Watch Explainer Video

1SiteDriver is not sold separately but available to ICO participating dealers or as part of a package with ICO.

LeadDriverTM
Only

A reliable way to help you capture a lead and help support a two-fold transaction: trade-in and purchase.

Products:

LeadDriver: Kelley Blue Book LeadDriver is a simple and easy way for your website visitors to quickly see the Kelley Blue Book Trade-In Value and Trade‐In Range for their current vehicle while helping you capture a consumer lead without ever leaving your website. video-button-nav-bar-01Watch Explainer Video

The Kelley Blue Book® Price Advisor Participating Dealer Program includes a suite of products designed to connect online shoppers to your website and dealership, enhance your website for a comprehensive online shopping experience, and bridge the online experience to an easy in-store conversation.

Help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offer.

Capture leads with LeadDriver and help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offer.

Keep users engaged on your site with SiteDriver and help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offers.

A reliable way to help you capture a lead and help support a two-fold transaction: trade-in and purchase.

Products:

Price Advisor: Having the Price Advisor directly on your website can help put your online and in-store customers quickly on the same page as your sales team when it comes to new and used vehicle pricing. This in turn, helps your sales team focus more on customer needs, vehicle features & options plus things that differentiate your dealership. video-button-nav-bar-01Watch Explainer Video

Instant Cash Offer (ICO): Help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offers. Trade-in and sell-for-cash customers get an offer for their vehicle and can redeem the offer at your dealership. Customers can apply the Instant Cash Offer towards the purchase of one of your vehicles, or receive cash for their vehicle. video-button-nav-bar-01Watch Explainer Video

Ratings, Reviews & Awards Content: Highlighting your inventory with Kelley Blue Book Ratings, Reviews and Awards can help increase consumer engagement on your site and help turn your website into a one stop shopping experience. Our content aligns with your inventory giving consumers access to helpful information directly on your website and helping make their experience on your site a more satisfying and informing one. video-button-nav-bar-01Watch Explainer Video

Products:

Instant Cash Offer (ICO): Help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offers. Trade-in and sell-for-cash customers get an offer for their vehicle and can redeem the offer at your dealership. Customers can apply the Instant Cash Offer towards the purchase of one of your vehicles, or receive cash for their vehicle. video-button-nav-bar-01Watch Explainer Video

Products:

LeadDriver: Kelley Blue Book LeadDriver is a simple and easy way for your website visitors to quickly see the Kelley Blue Book Trade-In Value and Trade‐In Range for their current vehicle while helping you capture a consumer lead without ever leaving your website. video-button-nav-bar-01Watch Explainer Video

Instant Cash Offer (ICO): Help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offers. Trade-in and sell-for-cash customers get an offer for their vehicle and can redeem the offer at your dealership. Customers can apply the Instant Cash Offer towards the purchase of one of your vehicles, or receive cash for their vehicle. video-button-nav-bar-01Watch Explainer Video

Products:

SiteDriver: Designed to keep users engaged when they are uncertain about submitting personal information, Kelley Blue Book SiteDriver is a simple and easy way for your website visitors to quickly see the Kelley Blue Book Trade-In Value and Trade‐In Range for their current vehicle without ever leaving your website. video-button-nav-bar-01Watch Explainer Video

Instant Cash Offer (ICO): Help drive transaction-ready customers to your showroom to redeem their Kelley Blue Book Instant Cash Offers. Trade-in and sell-for-cash customers get an offer for their vehicle and can redeem the offer at your dealership. Customers can apply the Instant Cash Offer towards the purchase of one of your vehicles, or receive cash for their vehicle. video-button-nav-bar-01Watch Explainer Video

1SiteDriver is not sold separately but available to ICO participating dealers or as part of a package with ICO.

Products:

LeadDriver: Kelley Blue Book LeadDriver is a simple and easy way for your website visitors to quickly see the Kelley Blue Book Trade-In Value and Trade‐In Range for their current vehicle while helping you capture a consumer lead without ever leaving your website. video-button-nav-bar-01Watch Explainer Video

For information on other Kelley Blue Book or Autotrader products, click below:

Go to b2b.kbb.com > Go to AGameAutotrader.com >